This is an automatically generated PDF version of the online resource cambodia.mom-rsf.org/en/ retrieved on 2018/11/21 at 00:34
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Mongkul Sovann

Mongkul Sovann FM was launched in 2007 in Siem Reap province by Heng Sovann and his family. From 2009, the station started to extend its coverage to Battambang, Sihanoukville (2010), Kampong Cham (2011), Banteay Meanchey (2012), Pursat (2013), and Kampot (2014).

Mongkul Sovann FM broadcasts a variety of programs ranging from entertainment and education to problem solving. It is also a platform for advertising products imported by Mongkul Sovann Trading Co., Ltd, its parent company which was registered with the Ministry of Commerce in 2013.

Mongkul Sovann FM sells airtime for advertisement and other programs as well such as 'Civic Education', a program produced by the Institute for Civic Education, a platform known to be critical of the CNRP. In 2015, Chhim Phal Virun, the host of the show and the director if the Institute, was appointed [spokesman of Cambodian People's Party. Still in 2015, his co-host, Satya Rak, also a former presenter for Bayon Radio and Television, died in 2015. As of today, 'Civic Education' program is still aired on Mongkul Sovann FM.

 

Key facts

Audience Share

0.06

Ownership Type

private

Geographic Coverage

nationwide

Content Type

free content

Media Companies / Groups

Mongkul Sovann Trading Co., Ltd.

Ownership

Individual Owner

Media Companies / Groups
Facts

General Information

Founding Year

2007

Founder

Heng Sovann & Family

Contact

Tavean Village, Sala Kamreuk Commune, Siem Reap City, Siem Reap Province (PHONE) 017 666 168 (MAIL) radio_ms@yahoo.com (WEB) www.mksradio.com

Financial Information

Revenue (in Mill. $)

Missing Information

Operating Profit (in Mill. $)

Missing Information

Advertising (in % of total funding)

Missing Information

Market Share

Missing Information

The Cambodian media landscape counts at least two new outlets, a TV and a newspaper. Since the former started its daily activity and the latter its broadcasting in 2015, MOM decided not to include as most relevant medium. With less than a year of existence, the audience shares would not be representative of their popularity.

It can be highlighted, however, that their growth is taking place rapidly and their strategy seems more aggressive than the existing media on the market. Both are now hiring journalists and newsroom staffs from existing newsrooms, heightening the competition on both TV and print sectors, which are already highly concentrated.