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Media Consumption

Interests in the news and in politics remains limited however as Cambodian favor entertainment and prefer to watch Comedy shows (80%) and concerts (71%) before accessing news content (57%). More generally, local and international news are among the programs the most watched on TV (20%), reaching the same level of interest as Thai drama series (23%).

Most Cambodians aged 15 and older are getting their information from TV (83%). With the recent success of mobile technology in the country now that the number of Internet users is likely to reach up to 9.5 million by 2020 according to the Cambodian Ministry of Post and Telecommunications. The Internet consumption (39%) rapidly reached the same level as the radio’s (34%), reaching much more public than the magazines (12%) and the newspapers (10%). The literacy rate was estimated at 79.8% for adults in 2013.

Sources

National Institute of Statistics (2013). Cambodia inter-censal population survey
CMRD (2015). Media consumption Survey (Jan-March 2015) (available upon request at CMRD)